What is Wireframing?

Wireframing is the first stage of designing a website layout and pages. It’s like the first sketch, to decide where everything will go.

Wireframing is the pre-design phase which focuses on where things will go rather than what they will look like. In wireframe layouts, instead of images and text, we use blank boxes and blocks of lines to indicate where text will go.

It’s very good practice to wireframe a website as it focuses on the the user experience (or UX). Thinking about how the user will use the site, what they might be looking for, and where they might expect to find it.

Rather than starting with what the site will look like. A website a has a function to fulfil - generating leads, making sales, or providing information for example - and wireframing focusses on functionality, without being clouded by aesthetic decisions. 

At Polleni, we like to wireframe, then populate the wireframe text or images, so the website design can then be created using real content. Our wireframes gradually evolve into the first content draft, and then the final website design can be produced.

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